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CUSTOM WEBSITES

CUSTOM WEBSITES FOR FISHING GUIDES, LODGES & Charters

A fully custom design built just for your company.  Designed from scratch around your operation, your trips, and how your clients actually book.

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INDIVIDUALLY QUOTED· TYPICAL BUILD 4–6 WEEKS

BUILT FOR OPERATIONS THAT OUTGROW TEMPLATES

Our Pro websites work great for most single-guide operations. Custom is for companies that want to go deep and really optimize for SEO while solidifying brand identity 

LODGES

Multiple packages, seasons, accommodations, and rivers. Your site needs to sell an experience, not just a trip.

MULTI-GUIDE OUTFITTERS

Several guides, several boats, different trip types across different water. The structure has to make sense to a first-time visitor in seconds.

FLY SHOPS & FISHING SHOPS

Retail, guided trips, classes, and reports under one roof. A template can’t hold all of that cleanly.

GUIDES WHO WANT THEIR OWN THING

Some guides simply want a site built around their brand from the ground up. That’s reason enough.

WHAT COMES WITH A CUSTOM BUILD

STANDARD, NOT ADD-ONS

01 A DESIGN THAT EXISTS NOWHERE ELSE

Every layout decision starts with your company, your photography, and your clients’ booking behavior. Nothing is pulled from a template library.

02 STRUCTURE BUILT AROUND HOW CLIENTS BOOK

We know the booking flow of fishing clients, and we stack what they’re looking for high on every page: trips, what’s included, pricing, location, and proof.

03 LOCAL SEO FUNDAMENTALS FROM DAY ONE

Keyword research for your location and trips, page titles, meta descriptions, schema markup, and optimized images. Built in, not bolted on.

04 REVIEWS PULLED IN AUTOMATICALLY

Your Google and Facebook reviews on your site, updating on their own.

05 ONLINE BOOKING INTEGRATION

We can connect you with an online booking provider or we can integrate your existing booking. 

06 ANALYTICS THAT ACTUALLY EXIST

Google Analytics and Search Console set up and verified. Most companies come to us with neither.

THE PROCESS

QUOTE TO LAUNCH

01

QUOTE

Every custom build is quoted individually. Tell us about your operation and what you need, and we’ll give you a real number, not a range designed to get you on the phone.

02

ONBOARDING

A thorough onboarding form covering your trips, pricing, seasons, photos, and story. This is where the site gets built from — the more you give us, the better it gets.

03

DESIGN & BUILD

Typically 4 to 6 weeks. The honest truth: clients who respond quickly launch on schedule. Clients who go quiet, don’t.

04

LAUNCH & HANDOFF

Tracking verified, booking live, and you know how everything works before we’re done.

SOME OF OUR WORK

BUILT CUSTOM

Sites, different builds. No shared theme, no shared template. Each one designed and coded from scratch around the business it belongs to.

Kenai Cowboys

Kenai River • Alaska

ChasingTales Alaska

Kenai River • Alaska

Holston River Guides

Tennessee • Virginia

Colorado Wilderness Outfitters

San Juan • CO

Bad Chicken Charters

Homer • Alaska

Backcountry Guide Co.

Northwest Angle • MN

North Country

Yukon • Canada

Wasatch Guide

Provo River • Utah

ShadowCaster

Key West • Florida
WANT THE FULL STORIES? SEE OUR WORK

WHAT HAPPENS AFTER LAUNCH

CASE STUDIES

27 TRIPS

BOOKED ONLINE IN SIX WEEKS

Site rebuilt in April, online booking added in May. Not counting calls and contact forms.

$40,000

59 TRIPS · SIX MONTHS

In online revenue — first season with online booking on the new site.

1,000+

ORGANIC VISITORS A MONTH

A lodge site after a rebuild and consistent effort on their end. Up from a few hundred.

Not sure if you need Custom? Single-guide operations with straightforward trips are usually better served by our Pro websites — they cost less and convert just as hard. Custom is for operations bigger than a template can hold, or brands that want a design that’s completely theirs.

COMPARE WITH PRO WEBSITES

QUESTIONS WE ACTUALLY GET

STRAIGHT ANSWERS

HOW MUCH DOES A CUSTOM WEBSITE COST?

Every custom build is quoted individually. Tell us about your operation and what you need, and we’ll give you a real number, not a range designed to get you on the phone.

Builds typically take 4-6 weeks given that you are quick to respond to approvals and requests.

Yes. You own you website outright are are free to do what ever you want with it. 

All of our custom builds are 100% responsive and work on any device. 

Yes. We can redesign and update you current website. We do this often. 

TELL US ABOUT YOUR OPERATION

Lodge, outfitter, shop, or a guide who wants something built just for you. Send us the details and we’ll come back with a real quote — and an honest opinion about whether Custom or Pro is the right fit.

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Or call +1 (252) 253-3990‬ — you’ll get a person, not a funnel.