At Fishy Sites, we’re more than web designers; we’re part of the fishing community.
Our team combines years of digital expertise with a lifelong passion for fishing to create websites that set the standard for guides, charters, and lodges across the country.
Fishing has been a constant thread throughout my life. Long before websites, analytics, or search rankings entered the picture, I was learning rivers, tides, seasons, and what it truly means to earn trust on the water. I spent over 14 years as a professional fishing guide, working day in and day out with anglers of all experience levels. Those years shaped not only how I fish, but how I approach business, service, and long-term success.
As a guide, I learned quickly that skill alone doesn’t build a sustainable operation. The most successful guides and lodges were the ones who communicated clearly, set expectations honestly, and built relationships that extended beyond a single trip. Many of the best operators I knew struggled, not because they weren’t great on the water, but because their online presence didn’t reflect the quality of the experience they offered.
That realization followed me as I transitioned into web design and digital strategy. I began working with fishing guides, charters, and lodges to help them present their business online in a way that felt authentic, trustworthy, and aligned with how anglers actually research and book trips. Over time, that focus became FishySites.
FishySites was built specifically for the fishing industry. We do not work across dozens of unrelated niches. We focus exclusively on fishing guides, charter captains, and lodges because we understand the seasonality, the customer mindset, and the operational realities of running a fishing business. I know what it’s like to depend on bookings, weather windows, and word-of-mouth reputation. That perspective informs every decision we make.
Today, FishySites builds high-quality, SEO-optimized websites designed to attract the right clients, reduce reliance on paid advertising, and support long-term growth. We focus on clarity, education, and usability. The goal is not just a good-looking website, but a site that works as a real business asset.
I remain deeply connected to the fishing world and take pride in helping guides and lodge owners build something sustainable, honest, and profitable. My goal is simple: help good operators book more trips, tell their story accurately, and make a living doing what they love.
To set the gold standard for fishing industry websites through clean design, exceptional performance, and measurable results.
We believe great web design isn’t just about visuals, it’s about strategy.
Our process combines SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and CRO (Conversion Rate Optimization) to create websites that consistently rank and convert.
Every site we build meets our performance and usability benchmarks.
We focus on real outcomes, better rankings, more traffic, more bookings.
Search and design trends evolve, and so do we. We continually refine our methods for SEO, AEO, and CRO to keep our clients ahead.
No gimmicks, no inflated retainers, no templates passed off as custom work.
We’ve worked with guides, charters, lodges, and marinas across the U.S., helping them grow their digital presence with websites that reflect the professionalism and pride they bring to their work.
We’re here for the long haul, building partnerships, not just projects. Our goal is to make Fishy Sites the trusted name for fishing businesses that want a site that performs as well as they do on the water.
If you’re ready to level up your online presence with a website that looks incredible, ranks higher, and drives real results, we’d love to work with you.
